Privacy Policy
Last Updated: March 2026
Introduction
This Privacy Policy explains how TheConsumerBuy (“we,” “us,” or “our”) collects, uses, stores, and protects information when you visit theconsumerbuy.com (the “Site”). We are committed to handling your data responsibly and transparently.
By using this Site, you agree to the data practices described below.
Information We Collect
Data You Provide Directly
If you contact us by email or through the Site, we may collect:
- Your name and email address
- Any information included in your message
We only collect this data when you voluntarily provide it.
Data Collected Automatically
When you browse our Site, we automatically receive certain technical data through cookies, server logs, and analytics tools:
- Device type, operating system, and browser version
- IP address and approximate geographic region
- Pages visited, time on page, scroll depth, and navigation path
- Referring URL and search terms that led you to the Site
- Click interactions with product links and comparison tables
How We Use This Information
We use collected data for the following purposes:
- Responding to inquiries — When you email us, we use your contact details to reply
- Improving content quality — Analytics data helps us understand which comparisons are most useful and where readers drop off
- Measuring site performance — We monitor page speed, error rates, and uptime to maintain a reliable experience
- Understanding traffic sources — We analyze how visitors arrive at our Site (including via paid search campaigns) to optimize our reach
- Meeting legal obligations — We retain certain records as required by applicable law
We do not build personal profiles for targeted advertising or sell data to third-party ad networks.
Cookies & Tracking Technologies
Types of Cookies We Use
| Type | Purpose | Examples |
|---|---|---|
| Essential | Enable core site functionality like navigation and security | Session cookies |
| Analytics | Measure traffic volume and visitor behavior patterns | Google Analytics |
| Advertising | Track conversions from paid search campaigns | Google Ads conversion tracking |
Managing Cookies
You can control cookies through your browser settings. Most browsers allow you to block or delete cookies, though doing so may affect certain site features.
- Google Analytics opt-out browser add-on: https://tools.google.com/dlpage/gaoptout
- Google Ads settings: https://adssettings.google.com
Google Ads & Conversion Tracking
We use Google Ads to promote our content through paid search campaigns. When you click one of our ads and visit the Site, Google may place a conversion tracking cookie on your device. This cookie helps us measure the effectiveness of our ad campaigns — for example, whether a visitor who clicked an ad went on to read a full comparison article. This data is reported to us in aggregate form and does not personally identify you.
You can opt out of personalized advertising through Google’s Ad Settings.
Data Sharing
We Do Not Sell Your Data
TheConsumerBuy does not sell, license, or rent personal information to any third party.
Limited Sharing
We share data only in these circumstances:
- Service providers — Companies that provide hosting, analytics, email delivery, and ad platform services on our behalf. These providers are contractually required to handle data in accordance with this policy.
- Legal requirements — When required by law, regulation, court order, or government authority
- Protection of rights — When necessary to protect the rights, safety, or property of TheConsumerBuy or its users
Third-Party Links
Our product comparisons contain links to external retailers such as Amazon. When you click these links and leave our Site, you are subject to the retailer’s own privacy policy. We encourage you to review those policies before providing personal information or completing a purchase.
For more about how these links work, see our Affiliate Disclosure.
Data Security
We protect information using industry-standard measures including SSL/TLS encryption, secure hosting infrastructure, and restricted access controls. While we take reasonable steps to safeguard your data, no system is completely immune to unauthorized access, and we cannot guarantee absolute security.
Data Retention
We retain data only as long as necessary for the purposes outlined in this policy:
| Data Type | Retention Period |
|---|---|
| Email correspondence | Up to 24 months |
| Analytics data | Up to 26 months (Google Analytics default) |
| Server logs | Up to 12 months |
| Ad conversion data | Up to 90 days |
Your Rights
Depending on your jurisdiction, you may have the right to:
- Request access to the personal data we hold about you
- Ask us to correct inaccurate information
- Request deletion of your personal data
- Opt out of certain data processing activities
- Lodge a complaint with a data protection authority
To submit a request, email support@theconsumerbuy.com with the subject line “Privacy Request.” We will respond within 30 days.
Children’s Privacy
TheConsumerBuy is not directed at children under the age of 13 (or 16 in certain jurisdictions). We do not knowingly collect personal data from minors. If we learn that a child has submitted personal information, we will delete it promptly.
International Visitors
The Site is hosted and operated in the United States. If you access it from another country, your data may be transferred to and processed in the US. We handle all data in accordance with this policy regardless of your location.
Changes to This Policy
We may update this Privacy Policy from time to time. When we do, the “Last Updated” date at the top of this page will be revised. Material changes will be communicated through a notice on the Site. We recommend reviewing this page periodically.
Contact
For questions about this policy or how your data is handled:
Email: support@theconsumerbuy.com
Mailing Address: 1309 Coffeen Avenue STE 1200 Sheridan, WY 82801, US